Digital Advertising Campaigns and Consumer Purchasing Behavior: Empirical Evidence from Spain. Marketing Science & Practice Journal, [S. l.], v. 1, n. 1, 2026. DOI: 10.68102/mspj.v1.i1.a9. Disponível em: https://msprj.com/index.php/MSPRJ/article/view/6. Acesso em: 15 oct. 2026.